Tim Gardom MBE
CEO, ARC

Creative strategist Tim Gardom blends narrative with corporate vision to craft experiences that shape global energy transition.

Energy Transition is the most consequential story of our era. How will it be heard?

As founder and CEO of ARC, Tim has gained recognition in the landscape of energy transition communications by seamlessly integrating his extensive experience in the cultural sector with corporate and commercial initiatives.

Drawing on over three decades of expertise in narrative development, Tim helps businesses, governments, and institutions translate complex ideas into compelling, audience-driven experiences.

Leading transformation

Tim has led transformative projects across the UK, Europe, the USA, and the Middle East, connecting strategy with people and science with culture. Tim’s innovative approach has shaped projects such as Expo Pavilions in Dubai, the Saudi Green Initiative and the Saudi presence at COP events and presidential state visits.

His work includes leading immersive experiences at UN MENA Climate Week 2023, where he provided concept development, creative direction, and delivery in collaboration with partners Fraser Randall, Filmmasters and the KSA Ministry of Energy. These initiatives have effectively communicated the urgency and impact of the energy transition to a broad spectrum of stakeholders.

Tim’s unique approach is deeply rooted in his cultural sector experience, where he has mastered the art of interpretative planning and narrative design. This background enables him to create communication strategies that are not only informative but also emotionally engaging, ensuring that clients’ projects connect with their audiences in meaningful ways.

His leadership in projects such as the UK Pavilion at Expo 2020 and the Shaybah Wildlife Sanctuary Visitor Centre in Saudi Arabia exemplifies his ability to blend cultural storytelling with corporate messaging, resulting in experiences that are both educational and inspiring. Tim’s expertise in scripting and narrative development continues to play a crucial role in shaping Saudi Arabia’s global energy transition messaging.

Tim Gardom at Fosters

Tim leading Workshop on Expo 2020 Mobility Pavilion at Fosters Architects, London.

In 2024, he has been instrumental in crafting the strategic storytelling and content direction for Saudi Arabia’s contribution to COP 28 & 29. Working closely with key stakeholders, he has developed narratives that articulate Saudi Arabia’s evolving approach to sustainability, decarbonisation, and energy diversification, ensuring that these complex topics are communicated with clarity and impact to global audiences.

His work has involved scripting high-profile keynote speeches, panel discussions, and multimedia content that bring Saudi Arabia’s commitments to life, balancing technical accuracy with compelling
storytelling.

Through his deep understanding of audience engagement, Tim has also shaped the Saudi Green Initiative’s overarching message at COP 16, helping position it as a pivotal platform for international dialogue on climate action.

His ability to craft narratives that bridge policy, industry, and public engagement ensures that Saudi Arabia’s energy transition efforts are not only understood but resonate with stakeholders across the global sustainability landscape.

ARC: NEW ENERGY

Through his leadership at ARC, Tim continues to guide companies into the future of energy transition communications, leveraging his cultural sector expertise to create narratives that bridge the gap between information and action.

His work ensures that the stories of new energy are told in a voice that is as dynamic and diverse as the audiences they aim to reach, fostering powerful and positive connections that drive global change.

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